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MS-91 - Advanced
Strategic Management
ASSIGNMENT
Course Code : MS-91
Course Title : Advanced
Strategic Management
Assignment Code :
91/TMA/SEM-II/2013
Coverage : All Blocks
Q1. a) What is the significance of corporate policy in today’s changing
scenario?
Answer : Business success or
failure is largely dependent on how the various functional areas in management
are combined to produce and deliver value to different stakeholders. This
integration of functions is taking place in a continuously changing and complex
environment. The Corporate Strategy
& Policy Area (CSP) deals with issues related to the formulation and
implementation of management and change strategies as organizations strive to
remain successful and grow in an increasingly complex, competitive and
globalised world. It is therefore interdisciplinary by nature and requires an
understanding of all functional areas.
b) Select an organization
of your choice (Name and describe the organization) and briefly discuss the
various types of policies it has adopted.
Answer : When considering what
types of policies your business needs, it can quickly become very confusing to
keep the terms straight. An easy way around this dilemma is to keep in mind
that all business insurance and all policy types cover one of four things:
property, liability, people or income.
Property: The property used in your business such as the structure
you do business in or the vehicles used in your business need to be protected.
Property and Casualty policies protect property.
b) Discuss in detail the various
modes of entry adopted by Ranbaxy. (Refer to the case study given in Block 3)
Answer : 1.LOCAL DISTRIBUTORS IN
INDIA.
2.DIRECT EXPORTS
Direct exports represent the most
basic mode of exporting made by a (holding) company, capitalizing on economies
of scale in production concentrated in the home country and affording better
control over distribution.
3.Nonconforming purchasing agents
These are similar to confirming
houses with the exception that they do not pay the suppliers directly –
payments take place between a supplier/
Q3. How can creativity be encouraged within an organization? Discuss
with the help of an example of a creative organization.
Answer : The demand for
creativity from employees is rising in this age of rapid technological
advancement. This is evident when we see multinational companies like Google
setting up something known as a the 20 percent program or policy where Google
developers get to spend 20 percent of their working hours (a day at work) on
side projects. It was an attempt to give employees the time and space to think
innovatively. Indeed, the policy works well, with some of the best products of
Google (e.g. Google News) originating from the program.
Ways to encourage creativity :
1. Reward Creativity
If you want to get employees to
think out-of-the-box, you need to motivate them with some form of rewards.
Moreover, suggestions have to be taken seriously so that employees are willing
to come up with more creative ways of improving the workplace. Otherwise,
everyone will think it’s a waste of time to squeeze out creative juices for
suggestions that won’t be implemented anyway.
To kick-start things up, you can
set goals for your employees to think up of some ways of making work processes
more efficient. Perhaps each employee can be tasked to provide one suggestion
by the end of each week and you’ll assess which idea is the best. This will be
followed with a reward for the employee and equally important, implementation.
The reward can be tangible ones like giving monetary incentives, or intangible
ones like recognition from the organization by announcing the winner to the
rest.
2. Anonymity & Confidentiality
Your employees may already be
motivated to be creative but have no outlets to voice out their wonderful
ideas. While the outspoken ones can always speak to the management about some
suggestions they have in mind, others may be too shy or afraid to do so in this
manner. Providing a suggestion box or anything similar would grant these
employees the anonymity and confidentiality they crave, thereby inspiring the
creative spirit that you wish to instil as part of the organization culture.
However, some of the most
creative ideas are born out of brainstorming sessions where a group of people
discuss and debate about possible solutions to a problem. Having such a private
channel for employees to contribute ideas may thus hinder the creative process.
Moreover, those who provide the effective ideas won’t get identified and get
the recognition they need. It will be wise to balance both private and public
mediums for employees to propose their suggestions.
3. Innovation Teams
A more systematic way of
promoting creativity in the workplace is to set up innovation teams. Each
innovation team will be tasked to come up with ideas on how to improve the work
process of a particular aspect. Deadlines are to be set to
Q4. No business can exist without ethics. In the light of this, explain
the importance of ethics for a business.
Answer : Importance of Business Ethics
Ethics in business are not only
common sense, but business sense as well, no matter if you run a huge
corporation or a little home business from your garage.
Some people raise hell when they
get bad service or are overcharged for a product. But the vast majority of
people are too busy or too tired to make a scene or write letters of complaint.
This majority of customers just make a quiet mental note of what a useless
business you have, and vow to never go back there, and they usually
Q5. Write short notes on the following:
a) Need for Corporate Governance
Answer : With increased global
competitiveness, the growing market in Yemen is faced with the challenge of
attracting and retaining investment in order to participate more fully in the
global economy and address mounting demographic concerns. Increasing awareness
and implementation of good corporate governance practices can improve the
investment climate and promote the development of a vibrant private sector and
capital market. However, in order to advance corporate governance, stakeholders
must find and coordinate ways to implement principles that produce
internationally acceptable standards and reflect local business realities such
as the predominance of family-owned firms.
The interest in corporate
governance is due
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students get fully solved assignments
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