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ASSIGNMENT
Course Code: MS-95
Course Title: Research
Methodology for Management Decision
1. Discuss the significance and importance of the
elements that make up the complete research problem.
Answer: Elements of complete research report :
It's also
important for the writer / researcher to pay attention to the essential
components of a research paper. While there are no templates for writing it,
there are standard components of which one may do well to have a good
understanding.
Title: The title page,
with the alignment of the actual title of the paper typically centered.
Table of
contents (with page numbers for each section)
2. How would you use a Likert scale to ascertain the
image of a leading computer brand among some consumers?
Answer: A
“Likert scale” is actually the sum of responses to several Likert items. These
items are usually displayed with a visual aid, such as a series of radio
buttons or a horizontal bar representing a simple scale.
In a “good”
Likert scale, the scale is balanced on both sides of a neutral option, creating
a less biased measurement. The actual scale labels, as well as the numeric
scale, may vary.
A “Likert Item”
is a statement that the respondent is asked to evaluate. In the example below,
this item, “The checkout process was easy” is a Likert
3. A group of 11 students selected at random secured
the grade points: 1.5, 2.2, 0.9, 1.3, 2.0, 1.6, 1.8, 1.5, 2.0, 1.2 and 1.7 (out
of 3). Use the sign test to test the hypothesis that intelligence is a random
function (with a median of 1.8) of 5% level of significance.
Answer: Solution: The Null Hypothesis
The intelligence
is a random function i.e.
The intelligence
is not a random function i.e.
Given, Median =
1.8
4. Write a short note on Regression Analysis, Discriminant
Analysis and Factor Analysis.
Answer: Regression analysis
Regression
analysis is one of the most extensively utilized method between the analytical
models of association employed in business research. Regression analysis tries
to analyze the connection between a dependent variable and a group of
independent variables (one or more). One example is, in demand analysis, demand
is versely linked to price for normal commodities. We can write D = A – BP,
where D is, the demand which is the dependent variable, P is the unit price of
the commodity, an independent variable. It is an example of a simple linear
b. Discriminant Analysis
Answer: More
easily interpreted than an eigenvalue, though, is a direct expression of the
proportion of between-group separation that is provided by each discriminant
function. This proportion is computed by
dividing the eigenvalue for a given discriminant function by the sum of the
eigenvalues for all of the discriminant functions.
In SPSS the
loadings are called the Cannonical
c. Factor Analysis
Answer: Factor analysis
attempts to identify underlying variables, or factors, that explain the pattern
of correlations within a set of observed variables. Factor analysis is often
used in data reduction to identify a small number of factors that explain most
of the variance that is observed in a much larger number of manifest variables.
Factor analysis can also be used to generate hypotheses regarding causal
mechanisms or to screen variables for subsequent analysis (for example, to
identify collinearity prior to performing a linear regression analysis).
5. Write a brief note on the importance of elements of
communications dimensions namely purpose, Audience, Media, Message, Time, Place
and cost.
Answer: Communication is a
significant part of a manager’s job. In today’s team-oriented workplace, the
development of good interpersonal communication skills is an important key to
success. To build the competence and commitment of employees, a manager has to
communicate effectively. Through effective communication, a manager can mobilize
the employees behind an organization’s vision and inspire a conscious and
concerted team effort to attain the vision. The pay-off of effective
communication is:
• A more
professional image
Dear
students get fully solved assignments
Send
your semester & Specialization name to our mail id :
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